Affiliate Marketing Manager at MacPaw

About me

Hello, my name is Natalia. I have been engaged in affiliate marketing for more than five years.
I’m familiar with the content and influence marketing approach as well as collaboration with media buyers.
I specialize in the markets of the USA and Western Europe.

Main Expertise

• Affiliate marketing
• Content marketing
• Influence marketing

Experience

MacPaw Inc.
Senior Marketing Affiliate Specialist
Aug 2021 - Present

• Recruiting and onboarding new partners: CPA networks, influencers, and content websites
• MacPaw affiliate program promotion.

SocialTech
Affiliate Team Lead
Jan 2021 - Aug 2021
- Team management and process optimization;
- Setting the OKRs for the team and ensuring its fulfillment;
- Attending main industry events and representing the business.

Business Development Manager
March 2018 - Dec 2020
- Recruiting and onboarding new partners;
- Leading business negotiation process;
- Setting up technical integrations;
- Attending major events in affiliate marketing

METRO/MAKRO Cash and Carry
Buyer
Jan 2017 - Dec 2017

• Product Category Management
• Sales and Profit Management
• Negotiation

Eльдорадо
Category Product Manager
June 2016 - Jan 2017

• Product Category Management
• Sales and Profit Management
• Negotiation

Purchase Manager
Apr 2015 - June 2016

Education

Harvard Business School Online
MANAGEMENT ESSENTIALS ·

Taras Shevchenko National University of Kyiv
Master's degree, International Business · (2014 - 2016)

Kyiv National Taras Shevchenko University
Bachelor's degree, International Business · (2010 - 2014)