Natalia Dumnych

SMM Head у Grape Agency

ПРО МЕНТОРА

Більше 9 років допомагаю брендам комунікувати у соціальних мережах. Із SMM-менеджерки, яка самостійно веде 12 акаунтів, виросла до хеда SMM відділу у креативному агентстві.

Працювала в компаніях DIEVO, Admixer Ukraine та розвивала спільноти в соціальних мережах різних брендів: Всі. Свої, Monobank, Національна ресторанна премія СІЛЬ, Creative Chefs Summit та BAROMETER, Frosch та ін.

ЕКСПЕРТИЗА

Social Media Marketing, Marketing Strategy, Communication, B2B Marketing Strategy, Google Analytics, Affiliate Marketing, Influencer Marketing

ПУБЛІКАЦІЇ

ДОСВІД РОБОТИ

Grape
SMM Head
Aug 2020 - Present · 3 yrs
▪Develop and implement SMM-strategy for brands.
▪Work with SMM managers, copywriters and designers to prepare content and SMM strategy.
▪Monitoring company brand and building brand awareness on social media.
▪Preparation of reports on the results of work.

_Курси першої допомоги "Save a Life"
Co-Founder
Jun 2020 - Present · 2 yrs 2 mos
Skills: Pr · Creativity · Communication · Marketing Strategy

Всі. Свої · Freelance
Social Media Manager
Sep 2019 - Aug 2020 · 1 yr
▪Develop and implement SMM-strategy for brands.
▪Modification of brand pages on Facebook, Instagram.
▪Work with copywriters and designers to prepare content.
▪Monitoring company brand and building brand awareness on social media.
▪Analyzing data.
▪Preparation of reports on the results of work.

DIEVO
SMM-specialist
Sep 2019 - Dec 2019 · 4 mos
▪Develop and implement SMM-strategy for brands.
▪Modification of brand pages on Facebook, Instagram.
▪Copywriting and preparation of references for brands.
▪Prepare reports on the results of work, analysis of key indicators.
Brand: Instytutum

Hoteliero
SMM-specialist
Nov 2017 - Jun 2019 · 1 yr 8 mos
▪Develop and implement SMM-strategy for brands.
▪Modification of brand pages on Facebook, Instagram.
▪Copywriting, work with a designer to prepare visual content.
▪Monitoring company brand and building brand awareness on social media.
▪Analyzing data.
▪Responding to comments on social media. Engaging influencers.
▪Preparation of reports on the results of work.

Admixer Ukraine
SMM specialist
Apr 2017 - Apr 2018 · 1 yr 1 mo
▪ Create, curate, and manage all published content (images, video and written).
▪ Oversee design (ie: Facebook Timeline cover, profile pic).
▪ Analyze key metrics and tweak strategy as needed.
▪ Compile reports for management showing results (ROI).

BODY LPG
Digital Marketing Specialist
Aug 2016 - Nov 2017 · 1 yr 4 mos
▪ Create, curate, and manage all published content (images, video and written).
▪ Collaboration with bloggers and opinion leaders. Attracting them to our SMM companies.
▪ Oversee design (ie: Facebook Timeline cover, profile pic).
▪ Cooperation with a photographer and videographer, compile reporting on cooperation.
▪ Cooperation with Internet partners. (2gis, Cheesefree)
▪ Analyze key metrics and tweak strategy as needed.
▪ Compile reports for management showing results (ROI).

Furni
Marketing specialist
Feb 2015 - Jun 2016 · 1 yr 5 mos
▪ preparation of information materials, proposals, contracts;
▪ preparation of the optimization of the product portfolio, pricing;
▪ preparation and holding of exhibitions (KIFF);
▪ communicating with clients
▪ media, outdoor advertising, public relations.

Ukrainian Association of Direct Marketing
Intern
Feb 2014 - Mar 2014 · 2 mos
▪ participated in preparation of the draft “School of e-commerce”, which must help entrepreneurs to create an online store and become successful;
▪ conducted research of electronic commerce and defines the main trends of its.

ОСВІТА

Taras Shevchenko National University of Kyiv
Master's degree, International Economics
(2010 - 2016)

Ternopil National Economic University
Specialist, Personnel Management and Labour Economics
(2015 - 2016)

Current Role: SMM Head
Company: Grape Agency

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