CEO at AVELaunch Agency
About Me:
☕️
coffee lover, pet-father and AI evalgelist
I am a professional with background in strategic planning, SaaS product development, and team leadership, I leverage my diverse skills and experiences to guide and assist companies in achieving remarkable growth and operational efficiency. My passion lies in optimizing processes, systems, and strategies to align with organizational goals, ensuring a focus on high-leverage activities that drive success.
I bring a unique blend of analytical prowess, strategic thinking, and relationship-building skills.
In my role at AVELaunch, a consulting agency I founded, I focus on assisting startups and established organizations in several key areas. I help companies set up robust financial reporting and CRM systems, develop effective marketing strategies, and provide invaluable coaching for startup founders. My experience in managing large-scale projects, such as the development of analytics platforms and CMS for Private Blog Networks (PBNs), has equipped me with the insights to guide businesses through the complexities of the IT and SaaS sectors.
Through my work, I aim to help businesses navigate the dynamic startup ecosystem, empowering leaders and teams with the tools and strategies they need to achieve their vision. I am committed to fostering environments where creativity, efficiency, and strategic thinking flourish, leading to transformative growth and success.
I thrive on complexity and am adept at breaking down multifaceted challenges into manageable parts, providing practical strategies to fill gaps and drive projects to completion. My ability to see the whole picture and offer actionable steps has been instrumental in taking projects from concept to successful execution, significantly impacting revenue growth and operational efficiency.
Main Expertise
• Change Management
• Business Consulting
• Management Consulting
• Project Management
• Strategic Planning
• Content Marketing
• Content Strategy
• Demand Generation
• Digital Marketing
• Growth Marketing
• Operational Efficiency
• Marketing and Team Building
• Product Management
• Personal Efficiency
• KPI System Implementation
• OKR System Implementation
Education:
National Technical University of Ukraine 'Kyiv Polytechnic Institute – 2018
Publications
Еxperience
AVELaunch Agency
Chief Executive Officer
June 2021 - until now
- Enhanced LaviJoy's Operations: Set up financial reporting and CRM systems, led business analysis to gain crucial insights, improving cash flow and marketing efforts,
- Marketing Strategy Development: Created marketing plans that supported business growth - Startup Coaching: Assisted founders in preparing for pre -seed pitches - Management Guidance: Helped managers refine their approaches to meet goals effectively - Book Contributions: Produced three books to grow revenue and product lineup for influencers
Closely Outreach Experts
Chief Growth Officer
November 2021 - September 2022
Achievements:
- Revenue Growth: Took revenue from zero to a half a million annual run rate in three months
- Early Adopter Growth: Identified key strategies that led to acquiring over 3,000 paid early adopters within 10 months
- Product Expansion: Developed two side products that diversified marketing approaches and increased cross-selling opportunities
Main responsibilities:
- Developing marketing approaches
- Growing leads funnel
- Growing revenue
- Managing new products development
- Managing people (2 fires, 4 subordinates)
- Conducting marketing experiments
- Keeping expenses within the accepted burn rate
- Media buying - etc.
IO Technologies
Chief Executive Officer
May 2019 - November 2021
Business Units Achievements:
Project - "IO Marketplaces" - SaaS Analytics platforms "IO Scout" and "IO Prom Analytics" - Startup Leadership: Oversaw the development of a startup business unit backed by a $500k investment, acquiring key insights into effective and ineffective strategies in IT and SaaS sectors - SaaS Product Creation: Developed a comprehensive analytical toolset helping Amazon sellers gain daily insights in the market state and lucrative opportunities - Analytics Solution: Built a 6-report analytics solution, "IO Analytics," for Prom sellers - CMS Development: Created a CMS tailored for high-scale Private Blog Networks (PBNs) - SEO Strategy and Blog Network: Built and managed a Private Blog Network (PBN) of over 50 blogs, significantly enhancing the search engine ranking of our main product Project "IO Amazing" High scale research service for finding good products to launch on Amazon: - Research Process & Team Scaling: Streamlined a complex research process, enabling the team to grow from 1 to 23 members and business unit revenue to $700k+ annual run rate - Financial Management: Achieved a consistent 60% month-to-month net profitability, allowing for budget allocation towards risk assessments and future R&D projects Project "Bobcatly" Private-label consumer brand: - Business Model Development: Crafted a scalable D2C business model targeting a $100k+ MRR, with an investment budget under $300k and built-in risk mitigation measures. - Brand & Production: Established a consumer brand and initiated production to bring the vision to life. Main responsibilities: - Growing revenue - Staying within negotiated burn rate on the launching stage - Ensuring profitability on the growing stage - Product development - Managing processes - Creating the team (hiring/growing/establishing processes) - Managing people - teams from 7 to 22 people - Planning and strategizing - Negotiating with all the stakeholders - Launching new business units - etc.
Business Units Achievements: Project - "IO Marketplaces" - SaaS Analytics platforms "IO Scout" and "IO Prom Analytics" - Startup Leadership: Oversaw the development of a startup business unit backed by a $500k investment, acquiring key insights into effective and ineffective strategies in IT and SaaS sectors - SaaS Product Creation: Developed a comprehensive analytical toolset helping Amazon sellers gain daily insights in the market state and lucrative opportunities - Analytics Solution: Built a 6-report analytics solution, "IO Analytics," for Prom sellers - CMS Development: Created a CMS tailored for high-scale Private Blog Networks (PBNs) - SEO Strategy and Blog Network: Built and managed a Private Blog Network (PBN) of over 50 blogs, significantly enhancing the search engine ranking of our main product Project "IO Amazing" High scale research service for finding good products to launch on Amazon: - Research Process & Team Scaling: Streamlined a complex research process, enabling the team to grow from 1 to 23 members and business unit revenue to $700k+ annual run rate - Financial Management: Achieved a consistent 60% month-to-month net profitability, allowing for budget allocation towards risk assessments and future R&D projects Project "Bobcatly" Private-label consumer brand: - Business Model Development: Crafted a scalable D2C business model targeting a $100k+ MRR, with an investment budget under $300k and built-in risk mitigation measures. - Brand & Production: Established a consumer brand and initiated production to bring the vision to life. Main responsibilities: - Growing revenue - Staying within negotiated burn rate on the launching stage - Ensuring profitability on the growing stage - Product development - Managing processes - Creating the team (hiring/growing/establishing processes) - Managing people - teams from 7 to 22 people - Planning and strategizing - Negotiating with all the stakeholders - Launching new business units - etc.
Skills: Leadership · Team Management · Agile Methodologies · Quality ManagementSkills: Leadership · Team Management · Agile Methodologies · Quality Management
Senior Customer Support ProfessionalSenior Customer Support Professional
February 2018 - May 2019 · 1 year 4 monthsFebruary 2018 to May 2019 · 1 year 4 months
Kyiv City, Ukraine · Office workKyiv City, Ukraine · Office work
Achievements: - 10+ hiring interviews, 2 hires, 2 fires - Response time <4 minutes without compromising the quality, - Conversations Rating - 97%, - Tracking integration QA - automated. - Stable tracking integration QA coverage - 100% - Tracking integration QA TAT reduced from several hours to minutes - etc. Main responsibilities: - CSR hiring - CSR onboarding - CSR management - Communication with customers - Customer interviewing aimed to get to the core problem, - User stories creation, - Product management of several solutions to improve the efficiency and convenience of the processes for internal and external stakeholders, - Tasks prioritization at sprint meet-ups, - Integration supervision, - Overall internal and external continuous improvement, - Different kinds of research, - etc.
Web Solutions Factory
Chief Operations Officer
July 2017 - February 2018
Achievements: - Operational Efficiency: Introduced a staff KPI system and streamlined workflows, halving production time and boosting efficiency. - Financial Management: Set up a financial summarization system and pricing strategies, achieving profitability and improving client portfolios. Main responsibilities: - management of a team of 12 people - project management; - customer support; - HR (3 hires, 1 fire); - financial analysis and management; - Facebook advertisement management; - reporting, etc.
NGO Dyvovyzhni
Project Manager
July 2016 - December 2016
Responsible for work in Severodonetsk. Studying of city context; Development and implementation of projects oriented on the development of a basis for a cultural shift from the culture of paternalism and timidity to the culture of pro-activity, curiosity, understanding of self-importance, understanding of the importance of every micro-action.
Smart ISP
Project Manager
April 2014 - July 2016 ·
- Reports conversion VBA Automation - Process optimization software and business; - Software QA; - Development of personal online page for insurer; - Foreign economic activity; - Design of CRM system; - Sales; - Development processes; - Administration of IT equipment; - Equipment procurement; - Development of backup systems; - Other project management.
Entrepreneur
Setting up, and teaching of usage of gadgets
February 2008 - December 2015
Setting up, diagnosis and teaching of usage of laptops, PCs, smartphones, and tablet PCs. Supporting users through the whole process of integrating gadgets into their lives from choosing the right appliance to the use of all benefits and functions. Explaining all the processes with human language and analogies instead of using technical language.
Mental Engineering
Member of the Supervisory Board
May 2013 - June 2015
NGO Parkour Federation of Ukraine
Vice PresidentVice President
July 2009 - October 2012 ·
Successful projects: - Athletes accreditation system - Construction of the biggest freerun/parkour parks in Europe (2012) - Z-Games 2011 festival - Z-Games 2012 festival - X-Games festival - Free Games festival - Lots and lots of smaller projects and events
Renovation of premises
Entrepreneurship
May 2008 - August 2011
Communication with clients: staff management; purchasing of materials; Finishing work; arranging of electrical and so on.
5 open listings
No followed people
No reviews