Head of Product at KaFe Rocks

ABOUT THE MENTOR

Currently leading the Product Team at KaFe Rocks, whereby I'm responsible for the formation of the Product Department and integration within the organisational structure to drive a Product-Led approach within the company's asset portfolio.

Enjoy the creation of the Product Strategy & Vision to outline the asset roadmaps which align to the Business Strategy, as well as defining Milestones to establish goals driving the team towards defined quarterly OKRs as a way of measuring progress.

I perform Coaching for other departments to adopt of a Product Mindset in their approach, whilst promoting collaboration between the departments to enable the subject experts to cohesively come up with solutions : Product as a Lateral Leader.

EXPERTISE

EXPERIENCE

KaFe Rocks Group
Head of Product
March 2021 — Present (1 year 5 months)
• Responsible for the formation of the Product Department and integration within the organisational structure to drive a Product-Led approach within the company's asset portfolio.
• Leading the Product Managers, and assisting them in creating the right environment for their assigned cross-functional team to succeed in driving the assigned assets towards the defined goals.
• Overseeing the Product Lifecycle process from the Problem Definition and
Market Research, through to launch and after-launch servicing, having a user-centric approach.
• Creation of the Product Strategy & Vision to outline the asset roadmaps which align to the Business Strategy, as well as defining Milestones to establish goals driving the team towards defined quarterly OKRs as a way of measuring progress.
• Regular communication with C-Level and the Board to present Product Progress and Development.
• Coaching other departments to adopt of a Product Mindset in their approach, whilst promoting collaboration between the departments to enable the subject experts to cohesively come up with solutions : Product as a Lateral Leader.
Product Manager
February 2021 — March 2021 (2 months)
Managing the Product Strategy and Priorities to steer a multi-disciplinary team
towards the go-to-market launch activities based on the established vision.

Springbok Agency
Tech Lead + SEO Specialist
August 2017 — January 2021 (3 years 6 months)
• Building & Leading the Full-Stack Web Development Team, Specialising in Performance Optimised Enterprise CMSs, more specifically Sitecore, as well as Open Source CMS such as WordPress & MODX Based Custom Solutions.
• Defining Tech Processes: Guiding Project Stakeholders to Achieve the Required Deliverables Within the Established Timeline & Budget.
• Actively contributing to the whole lifecycle for Web projects: Flow Design, Wireframing, Leading UX & UI Teams, Front-End + Back-End Development & QA Testing.
• Technical Management and Deployment of Headless Sitecore using JSS with vue.js.
• Setting & Executing SEO Strategies at Technical, Relevancy & Authority level, structured on Data driven strategies.
• Providing insights and technical solutions to optimise Data Governance and achieve GDPR compliancy.
• Working with international Global Brands, including Mercedes-Benz, Daikin, Pioneer, Bridgestone, Wabco, ENGIE & Beko at the intersection of data, creativity and technology with the aim of optimizing their complete customer journey in a holistic manner to aid their digital growth path.

Zheta International
Studio Manager
August 2014 — July 2017 (3 years)
• Responsible for the daily running of the Production Studio. Involved in handson Business Development, UI/UX Design, Web Development, SEO and Online Marketing.
• Design Focused Team Leader & MODX Developer with Deep Interest + Knowledge in Organic SEO. Doing Awesome Staff for Zheta International Since 2010.
Head of Development
March 2011 — July 2014 (3 years 5 months)
Managing the Production Division to ensure a seamless process in the development and maintenance of websites. Also in charge of the server and creation of web marketing strategies.
Web Developer
March 2010 — February 2011 (1 year)
Developing front-end and back-end for dynamic Web Solutions integrated in a CMS.

EDUCATION

MCAST ICT
(2007–2010)

St Aloysius College 6th Form
(2005–2007)

St Aloysius College
(2000–2005)