Go-to-Market Strategy for SaaS from Scratch

What I Can Do For You

  • Review your current marketing activities and/or strategy and provide recommendations
  • Mentor your project in terms of marketing on a long-term basis
  • Develop a marketing /go-to-market strategy for your business
  • Provide training on marketing strategy or some aspects of marketing

My Main Expertise

  • building and implementing marketing, sales, and customer experience strategies from scratch,
  • Led and coached teams and freelancers (up to 25 people),
  • developing product positioning, pricing, and messaging,
  • conversion funnels development and business metrics tracking,
  • Recruiting & onboarding new employees,
  • customer journey facilitation,
  • rebranding and website redesign,
  • business processes development and optimization.

Who Can Benefit from My Session:

  • Founders and C-level executives of startups and mid-size businesses
  • Marketers that are trying to streamline their efforts

About Me

I am a customer-focused marketing executive and a founder at Upleadium, a content marketing agency.

Read More about My Expertise Here>>

Manegement areas:
Product Management
Project Management
Innovation Management
Social Management
Operations Management
Quality Management
Strategic Management
Conflict Management
Resource Management
Change Management
Crisis Management
Marketing areas:
Market research
Go-to-market
Marketing Strategies
Growth marketing
Product marketing
Digital Marketing
Email Marketing
Affiliate marketing
Mobile App Marketing
Content marketing
Influencer marketing
Event marketing
Video marketing
SMM / Paid SMM
PPC
SEO / SEM
CRO and A/B Testing
Analytics
Funnel Management
Marketing automation
SERM
Branding
Writing areas:
Copywriting
UX writing / Microcopy
Naming & slogans
Technical writing
Scriptwriting / Screenwriting
Editing & Proofreading
Product management skills:
Idea validation
Product discovery
Product launch
Product strategy
Product market fit
Product development & operations
Product marketing
Pricing strategy
Go-to-market
User research
User activation
Retention & engagement
Unit-economics
Marketing skills:
Product Marketing
Growth
Product Management
Digital Marketing
Facebook Ads
Pinterest Ads
LinkedIn Ads
Twitter Ads
Google Tag Manager (GTM)
Google Analytics (GA)
SMM
Apple Search Ads
AppsFlyer
SEO research
Site creation
SEO strategy
Site audits
Automated Funnels
PPC
ABM (Account Based Marketing)
Brand Management
Language:
English
Ukrainian
German
Spanish
French
Swedish
Finnish
russian
Industries:
B2B
B2C
SaaS
Marketplace
Fintech
Crypto
Enterprise
Healthcare
AI / ML / Big Data
eCommerce
Advertising
Marketing
Education / Edtech
Web3
Metaverse
Mobile apps
Gamedev
Automotive
Retail
Real Estate
Banking
Insurance
Cyber Security
HR
Media
Sustainability / Eco
Governmental
Betting / Gambling
FMCG
eDocuments
HoReCa / Hospitality
DeepTech
Telecom
Special conditions for the military:
Free for the military
Donation the Armed Forces of Ukraine (except for the commission of the platform 20%): 50%

Public discussion (1)

Igor Ivanov

8 months ago

Инна провела консультацию, которой наша команда осталась очень довольна.

Профи своего дела и отличный лектор! Ответы на вопросы были подробными и углубленными, при этом без отвлечения на сторонние темы.

Спасибо) будем обращаться еще

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